Case study

Case study: Winnam Aboriginal and Torres Strait Islanders Corporation


It started 25 years ago on the back of a $100 donation. A group of concerned local Aboriginal volunteers got together to establish a corporation. The aim was to help provide affordable housing for the local community. A quarter of a century later, Winnam is a thriving concern with over $22 million in assets.

Brisbane, Queensland: ‘All of us already had our own homes and so it was upsetting to hear regular stories about community members having a hard time finding a place to rent. It just didn’t seem fair,’ said Winnam’s chairperson, Becky Thomson. ‘So we decided to do something about it. It was and never has been about us. It has always been about our community.’

Winnam Aboriginal and Torres Strait Islanders Corporation provides mainly housing and aged-care services. Its clients are Aboriginal and Torres Strait Islander people from all areas of the community and interstate but most come from the eastern Brisbane suburbs of Wynnum, Morningside and Bayside—part of Quandamooka country where the pandanus palm once grew in abundance.

In fact, Winnam takes its name from the Aboriginal word for pandanus palm.

The corporation’s motto ‘keeping our people together’ is well known to members and refers to Winnam’s connection to the community and to the bayside area. Its principal purpose is providing a network of support and a meeting place for local Aboriginal and Torres Strait Islander people.

Winnam is a 100 per cent community-based, not-for-profit corporation. It uses all its income to extend or improve services for local people—or, put another way, in fully pursuing its objectives. This fact is reinforced in the corporation’s rule book which clearly states that neither members nor directors are permitted to receive any financial gain from the corporation.

Winnam’s 2014–15 financial reports indicate that it received $2.6 million in revenue and had only $66,389 left after meeting all of its expenses in providing services.

The corporation was incorporated in 1990 by local Aboriginal volunteers under the Aboriginal Councils and Associations Act 1976. Early in the piece the Aboriginal and Torres Strait Islander Commission provided funding to purchase a few properties. These properties were, and still are, used to shelter vulnerable Indigenous people. Then as now, Winnam is a safe and trusted backstop for people in the community who face economic and social hardship, such as unstable employment, low income and discrimination from unscrupulous landlords.

Accommodation is offered to tenants at low rents which generate a very small income for the corporation. However, what comes in is well controlled and covers service costs and the upkeep of the properties—maintenance and repairs, rates, insurance and administration.

On the aged care side, the corporation has been funded for many years by the Queensland Department of Health and Ageing to manage the Georgina Margaret Davidson Thompson Hostel (known as Georgina Hostel) in Morningside. Although Georgina Hostel is open to everyone—Indigenous and non-Indigenous—it’s the only residential aged-care facility in Brisbane that caters specifically for Aboriginal and Torres Strait Islander people. Any funds it generates, such as through residency fees, are immediately funnelled back into the hostel’s administration and maintenance.

At an event four years ago, celebrating Winnam’s 21 years of dedicated service to aged care, the deeds to the hostel were handed over to the corporation—a large statement of trust.

But services provided by Winnam don’t stop at affordable housing and aged care. The corporation also runs all kinds of events for the community, including cultural activities for non-Indigenous people. In addition Winnam is for many Aboriginal and Torres Strait Islander people the first place they contact for advice and support. They know they’ll receive guidance in any number of areas, from social justice issues to referrals for employment or accommodation.

And if that’s not enough Winnam runs an art shop too—to showcase local talent and to sell a variety of arts and crafts, from paintings and prints to boomerangs, didgeridoos and many other unique items.

‘I’m often asked what’s the secret to Winnam’s success and longevity,’ said Becky Thomson. ‘I have to say there is no secret but we have always had a strong and very good team at the helm, which has a lot to do with it.’

In all the years Winnam has been operating it has had only 30 directors.

Everyone at the corporation loves what they do and believes in the work. But the reality is it will soon be time to hand on to the next generation. ‘We’re entering a new phase now,’ said Becky. ‘We’re looking to bring younger people onto our board who no doubt will bring new ideas and innovations to the workings of the organisation.’

Change is embraced—just so that whoever follows truly understands Winnam’s vision and is strong in their heart.

‘It doesn’t matter how we work … what matters most is that we work together and never lose sight of the clients,’ said director Denise Adams. ‘Winnam is full of people quietly going about helping—that’s our job—helping—it just happens.’

That’s the Winnam way. It’s all about helping people and ‘keeping together’.

For more information visit the Winnam website.

Table 11: Winnam rankings in the top 500
Year Rank Income Profit/(loss) Assets Equity Employees
2007–08 156 1,779,023 7,399 12,342,022 12,126,354 19
2008–09 159 1,756,624 (44,131) 12,258,877 12,082,218 18
2009–10 130 2,224,111 115,630 12,602,588 12,197,848 18
2010–11 149 2,235,269 (89,155) 17,192,655 16,779,556 19
2011–12 173 2,273,925 161,909 17,566,054 16,941,465 20
2012–13 149 2,655,851 275,670 17,763,159 17,217,135 23
2013–14 159 2,438,425 80,309 18,412,944 17,847,813 21
2014–15 55 7,927,800 66,389 23,772,611 22,896,901 23

Note: In 2014–15 Winnam’s income appears to rise significantly. This rise is largely attributable to a revaluation of assets.

To aid comparison with previous years, in 2014–15 the corporation had $2,625,813 in revenue (grants, residents’ fees and rents, interest, art sales and so on). The other $5,301,988 of income is attributable to a revaluation of the corporation’s rental properties.

Winnam places great importance on reconciliation. It’s guiding future generations of Aboriginal, Torres Strait Islander and non-Indigenous people to live together harmoniously and achieve positive changes.